At ANB Baby, we understand that play is not just fun for little ones – it’s essential for cognitive, emotional, and social growth. It’s one of the reasons why we’re so fond of the Manhattan Toy Company and its profound belief in the power of play to shape young minds. With over 500 products in their award-winning portfolio, Manhattan Toy has become synonymous with quality and imagination, making playtime a cherished aspect of childhood across the globe. Now, ANB Baby is thrilled to announce the arrival of the Wimmer-Ferguson toy collection from the Manhattan Toy Company!

Wimmer-Ferguson: Supporting Infant Visual Development with Research-Based Design

The Wimmer-Ferguson collection is a standout within Manhattan Toy Company's offerings, a line specially designed to support infant visual development. Wimmer-Ferguson isn’t just another assortment of toys; it's a testament to over 40 years of academic research in early childhood development! Each product in this collection features research-based, high-contrast colors and images meticulously chosen to engage and stimulate infants' developing vision.

Understanding that play is the cornerstone of learning, Manhattan Toy Company infuses the Wimmer-Ferguson collection with designs that evolve alongside a baby's visual capabilities. From simple patterns to intricate graphics, every detail is thoughtfully crafted to provide the right level of challenge at each stage of development. As babies grow and their visual acuity improves, Wimmer-Ferguson toys adapt, ensuring that playtime remains a dynamic and enriching experience.

Explore the Captivating Toys of the Wimmer-Ferguson Collection

Crafted with meticulous attention to detail and inspired by decades of research in infant visual development, each toy in the Wimmer-Ferguson Collection is designed to engage and stimulate young minds. Let's explore a few of ANB Baby’s standout favorites that let parents embark on a journey of discovery and learning with their little ones.

A Multi-Sensory Adventure: Manhattan Toy Wimmer-Ferguson Sight & Sounds Travel Toy: 

The Manhattan Toy Wimmer-Ferguson Sight & Sounds Travel Toy is a versatile companion designed to captivate and engage your baby's senses, whether at home or on the go. This travel toy offers a multitude of multi-sensory features tailored to stimulate your baby's development. With various textures and teethers, it invites exploration through touch, while auditory delights such as the rattle ring and crinkle paper teach cause and effect. The circular mirror, bead run, and contrasting graphics not only visually captivate but also encourage pattern recognition and early visual activity. Lightweight and equipped with a Velcro-like loop, it effortlessly attaches to strollers, cribs, car seats, or baby carriers, ensuring entertainment is always within reach.

Manhattan Toy Wimmer-Ferguson Sight & Sounds Travel Toy

Building Blocks of Discovery: Manhattan Toy Wimmer Ferguson Soft Mind Cubes

The Manhattan Toy Wimmer Ferguson Soft Mind Cubes set offers a delightful array of sensory exploration for your little one. Consisting of four soft cubes adorned with ribbons, numbers, letters, shapes, and patterns, these cubes feature research-proven high-contrast graphics to stimulate your baby's visual development. Designed to adapt to the changes in a baby's visual development, they offer a range of design complexity and colors inspired by laboratory research. Each cube features distinct textures for tactile and visual stimulation, making them suitable for newborns and up. Measuring 3" x 3" x 3" each, these lightweight cubes are perfect for little hands to practice clutch skills and hand-eye coordination. With professional research demonstrating newborns' attraction to high-contrast patterns, the Wimmer-Ferguson Mind Cubes are crafted to encourage pattern recognition from the earliest stages of development.

Manhattan Toy Wimmer Ferguson Soft Mind Cubes

Reflecting Boundless Curiosity: Manhattan Toy Wimmer-Ferguson 3-in-1 Triangle Mat Toy

Dive into a world of exploration with the Manhattan Toy Wimmer-Ferguson 3-in-1 Triangle Mat Toy, a versatile companion designed to engage and delight young minds. This multi-sensory developmental toy offers boundless opportunities for play and discovery, whether on the floor as a cozy pat mat, in triangle form for engaging tummy time sessions, or secured to cribs, changing tables, car seats, or strollers using its convenient magnet closures and ribbons. Featuring a plethora of interactive elements, including a discovery mirror, peek-a-boo flaps, crinkle paper, grasping ribbons, a jiggle pull ring, a teether, and a squeaker, this mat stimulates a range of sensory experiences, fostering cognitive and motor skill development. The Triangle Mat Toy encourages early visual activity and pattern recognition, setting the stage for enhanced visual development from birth.

Manhattan Toy Wimmer-Ferguson 3-in-1 Triangle Mat Toy

Building a Love of Learning: Manhattan Toy Wimmer-Ferguson See & Say Board Book

Immerse your little one in a world of visual discovery with the Manhattan Toy Wimmer-Ferguson See & Say Board Book, a delightful tool crafted to foster early learning and interaction. Designed to captivate young minds, this unique development toy features bold patterns, contrasting images, and a baby-safe discovery mirror, captivating babies from the very first page. With each turn, simple one-word texts encourage engaging interactions between adult and baby, promoting language development and bonding moments. The sturdy board book construction ensures durability, while the compact 6" x 6" size makes it convenient to tuck into a travel bag or purse for on-the-go exploration.

Manhattan Toy Wimmer-Ferguson See & Say Board Book

Our Black and White Review: Manhattan Toy Wimmer-Ferguson Collection Is a Winner

From the captivating Sights and Sounds Toy to the versatile 3-in-1 Triangle Mat Toy, each product in the Manhattan Toy Wimmer-Ferguson collection is meticulously crafted to engage young minds and foster essential skills. With a foundation built on scientific research and a commitment to safety and quality, Manhattan Toy has been a trusted name in educational toys since 1979. As parents and caregivers seek toys that inspire imaginative play and support early development, ANB Baby proudly offers the Manhattan Toy Wimmer-Ferguson collection, providing the safest and best toys for babies, toddlers, and kids. Together, ANB Baby and Manhattan Toy continue to lead the way, enriching the lives of children one playful moment at a time.